The Orlando MSA Market Snapshot is our real-time assessment of economic trends in the four-county Orlando Metropolitan Statistical Area, updated online as data becomes available. Point-in-time assessments are available for download at the start of each month.
Click on the tabs below to view trends from the current Market Snapshot.
Positive
The latest sales data suggest ongoing growth in the Orlando economy, increasing 1.1% from October 2024 to October 2025.
Job postings increased 1.2% between November 2024 and November 2025 as demand for labor continued to prove resilient.
Orlando Sanford International Airport saw passenger volume increase 33.0% year-over-year in October 2025.
Negative
Florida consumer sentiment declined for the fifth consecutive month in November 2025.
Retail employment declined by 1,200 jobs (0.8%) between August 2024 and August 2025, indicating underlying softness in the economy.
Office vacancy edged up 1 percentage point to 17.0% in Q3 2025, remaining historically elevated.
Neutral
The region’s unemployment rate increased in August for the fourth consecutive month to 4.3%, but remains below the national rate of 4.5%.
The region added 18,000 jobs in the year ending August 2025, fewer than the 31,500 reported at the same point in 2024.
Industrial vacancy inched down to 7.8% in Q3 2025, reaching its lowest level since the same point last year.
BUSINESS ACTIVITY | LABOR MARKET | INDUSTRY EMPLOYMENT
REAL ESTATE | TOURISM AND TRANSPORTATION | SOURCES
BUSINESS ACTIVITY
LABOR MARKET
INDUSTRY EMPLOYMENT
REAL ESTATE
TOURISM & TRANSPORTATION
Sources
Florida Department of Revenue • University of Florida, Bureau of Economic and Business Research • Pitchbook • Orlando MSA Business Conditions Survey • Florida Department of Commerce • Lightcast • Orlando Regional REALTOR® Association • U.S. Census Bureau • Cushman & Wakefield • Visit Orlando • Greater Orlando Aviation Authority • Orlando Sanford International Airport • SunRail