The Orlando MSA Market Snapshot is our real-time assessment of economic trends in the four-county Orlando Metropolitan Statistical Area, updated online as data becomes available. Point-in-time assessments are available for download at the start of each month.
Click on the tabs below to view trends from the current Market Snapshot.
Positive
The latest sales data suggest ongoing growth in the Orlando economy, increasing 1.1% from October 2024 to October 2025.
Preliminary data suggest nearly 28,000 housing units were permitted in 2025, broadly in line with long-term averages.
Orlando International Airport saw passenger volume increase 2.5% between December 2024 and December 2025.
Negative
The region added 3,700 jobs in the year ending December 2025, significantly fewer than the 37,500 reported at the same point in 2024.
Retail trade employment declined by 2,900 jobs (1.8%) between December 2024 and December 2025, amid a broader softening of the labor market.
Office vacancy edged up to 17.6% in Q4 2025, remaining historically elevated.
Neutral
Firm-level business confidence rebounded modestly from Q3 2025 to 69.9% but remains below its year-ago level of 77.7%.
The unemployment rate decreased slightly to 4.4% in December 2025 but remains elevated from 3.0% a year ago.
Home sales in January 2026 fell 25.1% since last month but are 7.9% higher than a year ago.
BUSINESS ACTIVITY | LABOR MARKET | INDUSTRY EMPLOYMENT
REAL ESTATE | TOURISM AND TRANSPORTATION | SOURCES
BUSINESS ACTIVITY
LABOR MARKET
INDUSTRY EMPLOYMENT
REAL ESTATE
TOURISM & TRANSPORTATION
Sources
Florida Department of Revenue • University of Florida, Bureau of Economic and Business Research • Pitchbook • Orlando MSA Business Conditions Survey • Florida Department of Commerce • Lightcast • Orlando Regional REALTOR® Association • U.S. Census Bureau • Cushman & Wakefield • Visit Orlando • Greater Orlando Aviation Authority • Orlando Sanford International Airport • SunRail